Scarlett Johansson’s Lucy Becomes 5th Film with Woman in Lead to Take Weekend Box Office
So far, 2014 has been a pretty good year for women at the box office, particularly in the children’s movie department. Maleficent and Frozen have become worldwide phenomenons, while Shailene Woodley took the number one box office twice so far this year. There was also The Other Woman, which is your typical box office power house studios think only women will pay to see.
In a recent data report by the MPAA, women are shown to have the edge in buying tickets. Presumably, these are either women paying for their families or their children – possibly even their dates. Half of the population are girls, of course, yet Hollywood continually churns out films with a central male lead (the default that appeals to both men and women).
The critics didn’t like Lucy but that didn’t stop it from taking the weekend.