Hollywood Film Awards to Honor DreamWorks Animation’s
“Rise of the Guardians”
with the 2012 “Hollywood Animation Award”
Hollywood, Calif., September 4, 2012 – The 16th Annual Hollywood Film Festival and Hollywood Film Awards, presented by The Los Angeles Times, have announced that DreamWorks Animation’s “Rise of the Guardians” will receive this year’s “Hollywood Animation Award” at the festival’s gala ceremony on October 22, 2012, at the Beverly Hilton Hotel.
Directed by Peter Ramsey and written by Pulitzer Prize winner David Lindsay-Abaire (“Rabbit Hole”), “Rise of the Guardians” is based on the highly acclaimed series of children’s books by William Joyce. Joyce, who won an Oscar® last year for his animated short “The Fantastic Flying Books of Mr. Morris Lessmore,” was named by Newsweek as “one of the top 100 people to watch in the new millennium. “Rise of the Guardians” stars the voice talents of Chris Pine, Alec Baldwin, Hugh Jackman, Isla Fisher and Jude Law. Produced by Christina Steinberg and Nancy Bernstein and executive produced by Guillermo del Toro, Michael Siegel, and William Joyce, the DreamWorks Animation feature film will be released by Paramount Pictures on November 21st.
The announcement was made today by Carlos de Abreu, Founder and Executive Director of the Hollywood Film Awards. “It is a great pleasure to recognize “Rise of the Guardians” as the recipient of our animation award. This piece of Avant-garde animation style surely will be another classic for generations to come.”
Said Bill Damaschke, Chief Creative Officer at DreamWorks Animation, “This award is a testament to the vision and dedication of our director Peter Ramsey and our producers Christina Steinberg and Nancy Bernstein, who saw in William Joyce’s beautifully written books a truly magical world that he was able to bring to life with the help of David Lindsay-Abaire’s wonderful screenplay and, of course, the outstanding work by his entire filmmaking team. We could not be more proud of the movie, or this recognition, and we thank Carlos and the Hollywood Film Awards for this great honor.”
Past recipients of the Hollywood Animation Award include “Cars,” “Rango,” “Ratatouille,” “Toy Story 3,” “UP,” and “Wall-E.”
ABOUT “RISE OF THE GUARDIANS”
“Rise of the Guardians” is an epic and magical adventure that tells the story of Santa Claus, the Easter Bunny, the Tooth Fairy, the Sandman, and Jack Frost’s legendary characters with previously unknown extraordinary abilities. When an evil spirit known as Pitch lays down the gauntlet to take over the world, the immortal Guardians must join forces to protect the hopes, beliefs, and imagination of children everywhere.
ABOUT THE LOS ANGELES TIMES
The Los Angeles Times is the largest metropolitan daily newspaper in the country, with a daily readership of 1.6 million and 2.7 million on Sunday, more than 16 million unique latimes.com visitors monthly and a combined print and online local weekly audience of 4.4 million. The Pulitzer Prize-winning Times has been covering Southern California for more than 130 years.
The Los Angeles Times Media Group (LATMG) businesses and affiliates include the Los Angeles Times,The Envelope, Times Community News and Hoy Los Angeles and reach approximately 5.2 million or 39% of all adults in the Southern California marketplace. LATMG also owns and operates California Community News, as well as Tribune Direct’s west coast division and is part of Tribune Company, one of the country’s leading media companies with businesses in publishing, the Internet and broadcasting. Additional information is available at http://latimes.com/aboutus.
ABOUT THE HOLLYWOOD FILM AWARDS
The Hollywood Film Awards were created to honor excellence in the art of filmmaking, both in front of and behind the camera, and launch the awards season. The criteria is: recipients are selected to be honored for their body of work and/or a film(s) that is to be released between January 1 and December 31 by an advisory team. In addition, for the recipients of our “film awards craft categories” (aside from evaluating their body of work), our Advisory team takes into consideration the recommendation of their guilds/societies. Last year alone, our recipients received 12 nominations and 5 Oscars. In the last 9 years, a total of 85 Oscar nominations and 32 Oscars were given to our honorees. The awards are bestowed at a GALA ceremony that takes place at the prestigious Beverly Hilton Hotel in Beverly Hills.
The Hollywood Film Awards are presented in conjunction with Presenting Sponsor the Los Angeles Times, Premier sponsors ArcLight Cinemas and Hollywoodnews.com, exclusive Regional Print Media sponsor Los Angeles Confidential and trade Media sponsor the Hollywood Reporter. Special support is provided by American Cinema Editors – A.C.E., American Society of Cinematographers – A.S.C., The Art Directors Guild – A.D.G., Celebrity Services, The Casting Society of America – CSA, Costume Designers Guild – CDG, Columbia Pictures, Creative Artists Agency, DreamWorks SKG, Entertainment Tonight, Focus Features, Fox Seachlight, ICM, ILM, Motion Picture Editors Guild, Paramount Pictures, Sony Pictures Classics, Sony Pictures Entertainment, Universal Pictures, Warner Bros., Walt Disney/Pixar, The Weinstein Company, WME. The Beverly Hilton Hotel is the Official Host Hotel and Getty Image is the Official Photography Agency.
FOR IMMEDIATE RELEASE
DreamWorks Shark Lawyers Bully Small Businessman and Rightful Rights-Holder
Orlando, Florida – September 28, 2012 –
Dreamworks Animation (DWA) has produced a new film ‘Rise of the Guardians’ in which the Guardians help keep kids safe. Steve Ruff started a board game 16 years to teach kids how to be safe. A film was made of this in 2006 for release in 2013. Owners of “The Guardians” full common law trademark rights took their game and its characters on the Rosie O’Donnell Show; won awards including the FBI’s “safety game of choice” and endorsements from McGruff the Crime Dog. In all, “The Guardians” were featured on board games utilized in schools and churches throughout the nation, on t-shirts and pajamas.
The rights holder believes this film will hurt his properties by confusing the public. The rights holder contacted DWA to come to an agreement to use the name and was threatened by DWA with legal against him! This is a true David and Goliath story against a small company. Steve Ruff believes his rights have been hurt and now if he pursues his legal rights, he will be crushed by a legal team. This will not stop them. They will pursue to protect their property against financial intimidation. DWA’s attorney in the matter, Chris Miller fights to protect his companies intellectual property, but when DWA infringes on someone else, he switches roles and makes sure they can’t protect their intellectual property.
‘Rise of the Guardians’ should be called ‘Rise of the Lawyers.’
Dreamworks did this before and lost.
The 1998 case of Dreamwerks vs Dreamworks. A brief synopsis: when
Dreamworks was founded, a company called Dreamwerks was already in existence. Dreamwerks brought a trademark infringement case against Dreamworks for what they believed was a “confusingly similar” name. The appeals court agreed and ruled that Dreamwerks had common law rights to their name and that plaintiff would be damaged by Dreamworks superior financial power and marketing –essentially ruling that a smaller/senior company can be afforded trademark protection even if against a much larger/newer company.
Creators of “The Guardians” ask for the public’s support and help boycotting DWA’s Rise of the
Guardians and all related products/merchandise as a show of strength that the “little guy” can not always be pushed around. Please sign the petition here at http://www.boycottguardiansmovie.com/. Even though DWA is infinitely bigger, the intellectual property embodied in “The Guardians” deserves the same strength of protection that DWA has asserted over its own property time and time again. Smaller companies should not be subject to corporate bullying and retaliatory litigation threats if they attempt to assert their rightful claims against infringement.
DreamWorks Shark Lawyers Bully Small Businessman and Rightful Rights-Holder
Orlando, Florida – September 28, 2012 –
Dreamworks Animation (DWA) has produced a new film ‘Rise of the Guardians’ in which the Guardians help keep kids safe. Steve Ruff started a board game 16 years to teach kids how to be safe. A film was made of this in 2006 for release in 2013. Owners of “The Guardians” full common law trademark rights took their game and its characters on the Rosie O’Donnell Show; won awards including the FBI’s “safety game of choice” and endorsements from McGruff the Crime Dog. In all, “The Guardians” were featured on board games utilized in schools and churches throughout the nation, on t-shirts and pajamas.
The rights holder believes this film will hurt his properties by confusing the public. The rights holder contacted DWA to come to an agreement to use the name and was threatened by DWA with legal against against him! This is a true David and Goliath story against a small company. Steve Ruff believes his rights have been hurt and now if he pursues his legal rights, he will be crushed by a legal team. This will not stop them. They will pursue to protect their property against financial intimidation. DWA’s attorney in the matter, Chris Miller fights to protect his companies intellectual property, but when DWA infringes on someone else, he switches roles and makes sure they can’t protect their intellectual property.
‘Rise of the Guardians’ should be called ‘Rise of the Lawyers.’
Dreamworks has done this before and lost.
The 1998 case of Dreamwerks vs Dreamworks. A brief synopsis: when
Dreamworks was founded, a company called Dreamwerks was already in existence. Dreamwerks brought a trademark infringement case against Dreamworks for what they believed was a “confusingly similar” name. The appeals court agreed and ruled that Dreamwerks had common law rights to their name and that plaintiff would be damaged by Dreamworks superior financial power and marketing –essentially ruling that a smaller/senior company can be afforded trademark protection even if against a much larger/newer company.
Creators of “The Guardians” ask for the public’s support and help boycotting DWA’s Rise of the
Guardians and all related products/merchandise as a show of strength that the “little guy” can not always be pushed around. Please sign the petition here at http://www.theguardiansmovie.com/. Even though DWA is infinitely bigger, the intellectual property embodied in “The Guardians” deserves the same strength of protection that DWA has asserted over its own property time and time again. Smaller companies should not be subject to corporate bullying and retaliatory litigation threats if they attempt to assert their rightful claims against infringement.
Was looking forward to this but then I saw the trailer (in 3-D) before ParaNorman last week and (to my eyes and ears) it seemed loud, ugly and overly-busy. Hope it’s better than that but the trailer did not impress.
I still really don’t like this kind of animation. When POLAR EXPRESS came out it scared me but I thought it was the beginning of something that was going to get much better. It still looks bad to me. Maybe I’m old but I would much rather have the old timey hand drawn stuff.
Trailer alert: Lincoln next Thursday
The talent behind this sure sounds interesting. David Lindsay-Abaire? This should be one of the best animated films of the year.
Also, the animation looks like The Sims.