The astonishing documentary Blackfish, which could see a lot more publicity if it manages an Oscar nod, or maybe a win, has been giving Seaworld some heat. In response, Seaworld has announced it will install exercise machines for the orcas. Oh goodie. Make them do more work just to have them perform. The breeding in captivity has to end. The remaining orcas must be given therapy and reintroduced to the open sea. Anything short of that continues their greedy and inhumane treatment of the orcas. But it’s nice to see that they are at least trying to show that they, in a tiny way, do feel the impact of this movie. Meanwhile, Blackfish will be airing on CNN on October 24. We’ll call that “shit hitting the fan day.” It is also available for pre-order on November 12 on Amazon.