The ADTV Advent Calendar – Day 22

Publix Christmas Commercial 2013 (Publix)

We’ve done a lot of Christmas commercials during our AwardsDaily TV Advent calendar, and here’s another one! This one, though, is guaranteed to make the eyes of any parent – particularly the parent of a precocious little girl – glaze over with tears. See, folks, it’s all about expectations here, and to say anything else would ruin the magic of this sweet little confection. The video here isn’t great (it’s captured from someone’s television), but it’s decent enough for the message to seep through. Is it manipulative? Absolutely. Does it earn your tears? Every bit.

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