The Hollywood Foreign Press Association and Dick Clark Productions has set a date for the 74th Annual Golden Globe Awards – Sunday, January 8, 2017. The ceremony will air on NBC from 5-8 pm PST and 8-11PM ET live from the Beverly Hilton Hotel.
In addition to setting the dates for the Golden Globes, the HFPA has issued rules defining comedy and drama. The rules read:
1. Musical:
a. A comedy or a drama in which songs are used in addition to spoken dialogue to further the plot.
2. Drama and Comedy:
a. Motion pictures shall be entered in the category that best matches the overall tone and content of the motion picture. Thus, for example, dramas with comedic overtone should be entered as dramas.
The full set of rules can be read on the HFPA Website.
NBC’s telecast of the 73rd Annual Golden Globe Awards scored as the #1 entertainment telecast on the Big 4 networks for the primetime week of Jan. 4-10, according to “live plus same day” viewing figures from Nielsen Media Research, which also ranks the Golden Globe Awards #1 among non-sports programs on ABC, CBS, NBC and Fox in adults 18-34, adults 25-54 and all key adult-female demos.
Additionally, the 2016 telecast saw an upward trend in digital and social media statistics. On Twitter, beginning three hours before the live show through 10 minutes after it ended, 4.4 million Golden Globe Awards-related tweets were sent globally, resulting in a total of 1.2 billion views. On Facebook, more than 9 million users globally participated in a total of 19 million interactions on show day, which included posts, comments and likes. During the same period in 2015, 8 million users contributed to 17 million interactions. Instagram, in which 11 million users globally partook in 34 million interactions relating to the awards show, introduced the first implementation of Spotlight Compilations showing how celebrities and fans on Instagram celebrated the Golden Globe Awards. The debut of this feature provided users with a real-time look at moments as they happened.
